Benjamin Schmidt WHY DON’T YOU JUST GOOGLE IT? 🙄 We already know from the marketing people that 85% of Google searches are done to find funeral homes, but if someone Googles information about the different aspects of funeral services, what do they f... Alkaline Hydrolysis Cremation Education Education Embalming Funeral Director Marketing NOR/Human Composting Relevancy Dec 28, 2023
Brian Waters The Spirit of Thanksgiving for Those Who Undertake Wehope that the Thanksgiving holiday will allow you are your family time to be together for a bit of rest and time to focus on what keeps us going. Undertaking in a post-pandemic America leaves many o... Education Embalming Funeral Director Gratitude Relevancy Nov 28, 2023
Brian Waters Why are We Thankful for Funeral Directors? (According to ChatGPT) I asked ChatGPT why we should be thankful for funeral directors. What do you think of the answer? People often express gratitude for funeral directors for several reasons: Compassion and Support: Fune... Education Funeral Director Gratitude Nov 24, 2023
Benjamin Schmidt Stay Positive Together! As a licensed funeral director and embalmer, and mortuary school professor I am proud to be a member of a community that collectively arranges for and executes with professionalism the creation of mea... Education Embalming Funeral Director Oct 30, 2023
Larry Stuart, Jr. The Art of Marketing in Funeral Service:Honoring Memories, Building Trust In the eyes of the consumer, funeral service is no longer about selling a product; it's about providing guidance, support, and comfort to families during one of the most challenging times of their liv... Education Marketing Relevancy Sep 25, 2023
Benjamin Schmidt Embalming's New Front Line The embalmers of Belgium and Germany are truly on the frontlines of embalming. As we lament the death of embalming in the US, perhaps we need to observe its growth across the ocean and think about how... Education Embalming Funeral Director Relevancy Apr 28, 2023
Benjamin Schmidt BERNOULLI AND THE PREP ROOM There’s always a lot of discussion amongst embalmers about the chemicals they use, the cosmetics they like, and the techniques they deploy in restoration. When we think of embalming, we can easily cal... Education Embalming Funeral Director Feb 23, 2023
Benjamin Schmidt Funeral Directors and Halloween-to Celebrate or Not to Celebrate? The general public assume that we relish the opportunity to open our gory side any chance we get, but many members of our own community are abhorred with the idea of handing out a single candy bar at ... Education Funeral Director Marketing Oct 20, 2022
Benjamin Schmidt COVID-19 and Blood Clots—True or Clickbait? Are embalmers really finding clots in deceased people caused by the Covid vaccine? Embalmers are making claims that they are finding clots in people that are caused by the COVID-19 vaccine, but is thi... Education Embalming Funeral Director Infectious Disease Sep 21, 2022
Brian Waters Mirror Mirror on the Wall Funeral Professionals have had a long standing problem with introspection. We are like Dracula...avoiding the mirrors. In my career, I’ve read numerous articles and heard impassioned speeches about th... Education Embalming Funeral Director Marketing Relevancy Jul 17, 2022
Benjamin Schmidt Creutzfeldt Jacob's Disease and the Funeral Director Creutzfeldt Jacob’s Disease is scary; its cause is seemingly invincible, its incubation can last up to decades, and its mortality is 100%. But it is but a mere prion, and we are humans with the abilit... Education Embalming Funeral Director Infectious Disease May 19, 2022
Benjamin Schmidt Can a $750 Air Filter "Destroy Formaldehyde" Even if it is a Dyson? Can you eradicate formaldehyde fumes with an air filter? Ben looks at an article on the Dyson filter that makes this claim! Most of you probably know Dyson as a popular manufacturer of vacuums, air dr... Education Embalming Funeral Director Liability Mar 17, 2022
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